Online Customer acquisition

When H&M took to Instagram to promote their affiliation, it was a robust strike. The smooth movement of showing how their clothing looks awesome on the singer and a commoner took customer acquisition strategies to a different level. Because common people love to do what their influencers are doing, this move from H&M was just perfect for new customer acquisition and re-engaging existing ones. And this was probably the best online customer acquisition services moves by the brand .   Brands use various channels for marketing their products and services. Customer acquisition is no more restricted to just sending out emails or cold phone calls. It is more of a multi-channel managing facet where brands leverage the power of words, visuals, and customer behavioral data. When talking about actionable strategies to accelerate your customer acquisition to elevate conversion rate and win more customers, I will start with emails. Here’s Why? Emails are the most popular and proven mod...

 You can spend countless hours working on a great idea and perfecting your product or service, but all future growth boils down to one key factor — your ability to acquire new customers and retain them long-term. Acquiring new customers may sound simple, but it can be incredibly challenging to find new opportunities in today’s saturated marketplace. If you don’t stay up to date and tweak your marketing strategies, you may struggle to keep your sales funnel full. This article will cover 15 actionable ways to acquire new customers, but first … What is the cost of acquiring a new customer? Customer acquisition cost (CAC) is the total sales and marketing cost required to earn a new customer over a designated period. This is important because it assigns real value to your marketing efforts and allows you to measure your ROI . Displayed as a formula, it looks like this: So if a company spent $300K on sales and marketing, and generated 300 new customers in one quarter, their customer acqu...